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Kia dealership proposed on 10 acres at Dallas Parkway and Cobb Street, with planners' hearing set for Thursday

Current zoning on the site does not allow car dealerships, so the applicant is asking to amend a 2017 mixed-use planned development. City staff recommends approval, and the council would take it up in November.

Opal Carrington

October 16, 20262 min read

Celina development proposal - illustration, Jake Team LLC

A Kia dealership could be coming to the Dallas Parkway in Celina if city officials agree to change the zoning on about 10 acres at Cobb Street.

The Planning & Zoning Commission will hold a public hearing on the request, labeled "Kia of Celina," at a special called meeting Thursday, Oct. 22, at 5 p.m. in the council chambers at 112 N. Colorado St., according to the posted agenda. The land sits at the northwest and southwest corners of Dallas Parkway and Cobb Street.

Why it needs a zoning change

The property is part of Planned Development No. 80, a mixed-use district created in 2017 and amended in 2021 and 2023, and car dealerships are not allowed under it, according to a memo from Principal Planner Sandra Green.

The applicant is asking to amend that portion of the district so the land can also be used for new auto sales, along with the related secondary uses common to dealerships.

In Celina, new car sales are allowed outright only in industrial zoning. Elsewhere, including the Dallas North Tollway Overlay District, a dealership needs either a specific use permit or a planned development, the memo says.

The site is in the overlay's Suburban subzone, which allows most commercial, office and light industrial uses found along major roads and gives developers more design latitude than the overlay's High-Rise subzone.

The draft development standards would tie the project to a concept plan and building elevations, including the layout, architecture and signs, while still requiring it to meet city rules on lighting, drainage, right-of-way and other engineering standards. The city's Future Land Use Plan shows the area as reserved for a community mixed-use center.

Pros and cons in the staff report

City staff laid out the tradeoffs in its presentation. Dealerships are generally not seen as visually appealing, the slides say, and Celina's design standards are high. On the other side, they provide jobs and a product people need, are common along major regional roads and tend to be active in community sponsorships and donations.

The presentation also notes that the sale of passenger vehicles does not generate local sales tax, though boats, RVs and heavy equipment do. Dealerships do pay property tax and inventory tax, and the city collects sales tax on service parts.

The commission and City Council told staff in early summer 2025 that dealerships should stay out of the overlay's High-Rise subzone, according to the presentation.

Staff recommends approval as presented. The commission's recommendation would go to the City Council at a regular meeting in November.

The council approved rezoning for a Buick GMC dealership on the tollway corridor in March, Local Profile reported at the time.

Sources

celinatx.api.civicclerk.com

localprofile.com

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Opal Carrington

Opal Carrington writes about community life, schools, public safety, and events in fast-growing Celina.

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